SEO + UX = Success - 2時間前  Search Engine Land

These days, SEO best practices include consideration for the user experience (UX). Columnist Sherry Bonelli explains how SEO and UX work together to help both search engines and users. The post SEO + UX = Success appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Private blog networks: A great way to get your site penalized - 7時間前  Search Engine Land

Columnist Kevin Rowe explains what private blog networks (PBNs) are, how to identify them, and why you should steer clear. The post Private blog networks: A great way to get your site penalized appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Search in Pics: Google Polish dress-up, old Urchin sign & Android winter statue - 10時間前  Search Engine Land

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. A terrace at the Google Singapore office: Source: Twitter Urchin light up... Please visit Search Engine Land for the full article.
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Choosing an enterprise SEO platform - 1日前  Search Engine Land

With hundreds, thousands, tens of thousands, and even millions of pages, sites, social conversations, images and keywords to manage and optimize, enterprise SEO has become increasingly complicated and time-consuming. Using an enterprise SEO platform can increase efficiency and productivity while... Please visit Search Engine Land for the full article.
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The final recrawl analysis: A powerful and important last step after implementing large-scale SEO changes - 1日前  Search Engine Land

You've crawled your client's site, identified the SEO issues and fixed those issues in staging. Great job! But columnist Glenn Gabe shares why recrawling the site is critical once your SEO changes have been pushed live. The post The final recrawl analysis: A powerful and important last step after... Please visit Search Engine Land for the full article.
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How to steal the competition’s best keywords: A 3-step guide - 1日前  Search Engine Land

Why invest so much into keyword research when your competitors have already done the work? Columnist Jacob Baadsgaard explains how to use competitive research to inform your paid search keyword strategy. The post How to steal the competition’s best keywords: A 3-step guide appeared first on... Please visit Search Engine Land for the full article.
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Report: Smart speaker owners increasingly using them instead of typing or swiping - 1日前  Search Engine Land

Survey respondents also showed openness to buying assistant devices from Facebook and other companies that don't currently offer them. The post Report: Smart speaker owners increasingly using them instead of typing or swiping appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Google aims to make apps for Google Assistant more functional and discoverable - 2日前  Search Engine Land

It also enables users to start a task on Google Home and complete it on a smartphone. The post Google aims to make apps for Google Assistant more functional and discoverable appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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SearchCap: Google job search, Firefox picks Google & Bing Black Friday - 2日前  Search Engine Land

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google job search, Firefox picks Google & Bing Black Friday appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Google adds new features to its job listings search tool released earlier this year - 2日前  Search Engine Land

Salary, location and application details are now included directly in job listing search results. The post Google adds new features to its job listings search tool released earlier this year appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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SearchCap: Google My Business, PBN links & more - 3時間前  Search Engine Land

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google My Business, PBN links & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Where to go next with your Google My Business listing - 8時間前  Search Engine Land

So, you've set up your Google My Business listing but still aren't seeing results. What's the next step? Columnist Brian Smith lays out some suggestions to further optimize your listing for better local search visibility. The post Where to go next with your Google My Business listing appeared... Please visit Search Engine Land for the full article.
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SearchCap: Google AMP requirements, AdWords promotion extensions & smart speakers - 1日前  Search Engine Land

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AMP requirements, AdWords promotion extensions & smart speakers appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Google rolls out AdWords promotion extensions, custom intent audiences & ad variations for testing - 1日前  Search Engine Land

The new features are all available in the new AdWords interface. The post Google rolls out AdWords promotion extensions, custom intent audiences & ad variations for testing appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Google will require AMP and canonical pages to match as of February 1, 2018 - 1日前  Search Engine Land

Though AMP isn't a ranking signal, non-compliant pages won't appear in Top Stories or other AMP-specific slots in search results. The post Google will require AMP and canonical pages to match as of February 1, 2018 appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Chinua Achebe Google doodle celebrates Nigerian writer & author of ‘Things Fall Apart’ - 1日前  Search Engine Land

Born in the Igbo town of Ogidi in southeastern Nigeria, Achebe would have been 87 years old today. The post Chinua Achebe Google doodle celebrates Nigerian writer & author of ‘Things Fall Apart’ appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Google tries to bring more transparency to news content with help from The Trust Project - 1日前  Search Engine Land

Google will display indicators to help distinguish between quality journalism and false information in search and elsewhere. The post Google tries to bring more transparency to news content with help from The Trust Project appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Google Maps gets brighter UI, new category icons and more color-coding - 2日前  Search Engine Land

Changes designed to make it easier to find relevant content and destinations. The post Google Maps gets brighter UI, new category icons and more color-coding appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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7 Google tips to supercharge your Shopping ads - 2日前  Search Engine Land

Shopping ads promote your online and local inventory. Columnist and Googler Matt Lawson reveals seven ways to get the most from your campaigns. The post 7 Google tips to supercharge your Shopping ads appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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Understanding the interplay of SEO and a 5-star reputation - 2日前  Search Engine Land

How do online reviews impact search visibility, and what can you do to improve your online reputation? Columnist Stephan Spencer addresses these questions and more. The post Understanding the interplay of SEO and a 5-star reputation appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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